Know About What Are The Various Media Monitoring Processes
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The output of media can be measured through media tracking and analytic services. The output can be measured around the various media platforms. The trends can be identified which can be used for political, scientific and commercial purposes.
The process is done in a systematic way and the content presented to the external media is compared. The process is called media monitoring. This helps to develop insights into the various fields and understand what is happening and capture content or editorial opinion. It can also be used to capture advertising content.
You get a detailed report about the conversations taking place in your business ecosystem. Newspapers, magazines, online news and conversation threads are tracked. The different processes of monitoring are as follows:
● It is important to listen to the voices of the current...